Pymble Ladies' College LED and directional signs

  • Upgrading to a LED sign provided the College with an additional platform to communicate directly with our community. The LED sign provides a professional, flexible and dynamic messaging system that allows us to instantly inform our community in relation to events, advice or directions. The LED sign has become a key element of the College‚Äôs communication engagement strategy and was delivered by Danthonia in alignment with our brand and operational expectations.

    Grant Birse, Director of Marketing
    Pymble Ladies College

The design brief for the Pymble Ladies College LED sign was seemingly contradictory at the outset: a combination of traditional and contemporary.

Many discussions and revisions later, the design team nailed it by honoring and preserving the integrity of the heritage crest and timeless Caslon font within a clean, simple, au courant context. The fresh white signboard is bounded on the top by a bi-coloured classic trim. Below is a high resolution full colour LED screen used to communicate with parents and promote school activities.

The suite of signs was extended to include classic "street pole" directional signs and illuminated campus map signs.