10 July 2015

“Be proactive. Begin with the end in mind. Think ‘win win’. Seek first to understand, then to be understood. Synergise.”

These are just some of Stephen R. Covey’s “7 Habits of Highly Effective People”, a set of values helping Parktone Primary School in Victoria achieve a “whole school transformation” through the Leader in Me program.


Created by consultants FranklinCovey and the principal of a failing school in North Carolina, The Leader in Me aims to transform school culture by focusing on leadership skills. Based on the “7 Habits”, as well as other widely accepted academic standards, Leader in Me encourages educators to teach problem solving, initiative, creativity, communication, teamwork and adaptability.

George Danson, Parktone’s principal, received our 2015 catalogue and asked Danthonia to bring these values to life with dimensional school signs around the grounds.

First, we took the school logo and the Leader in Me branding and created initial design concepts:



After some design adjustments and finally, approval, we crafted the signs in five weeks. They arrived in time to be installed before a week of Leader in Me activities hosted by Parktone in early June 2015. This included an exciting international visit of accreditors who arrived to give Parktone the status of “Lighthouse School”. Only 150 other Leader in Me schools worldwide have received this honour.





When the project was complete, George shared some of his thoughts with us:

“We wanted visitors to know from the moment they walked through our gates that we are a primary school which focusses on developing leadership in children. Students, teachers and parents have shared their delight with the new look that the signage creates. Thank you, Danthonia Designs for understanding our brief and creating the perfect signage for our school.”

Directional sign for Parktone Primary School Melbourne

From giant pencils to message sticks, 'values crows' and 7 Habits directional signs, we've made other schools' visions a reality. Now, tell us your ideas.


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